Yashma Gill, a well-known Pakistani television actor, faced criticism after posting a promotional video on Instagram endorsing a personal product for a sanitary napkin brand.
Gill, famous for her roles in popular dramas like Pyar ke Sadqay and Tere Ishq Ke Naam, received disapproval from some fans for her direct approach in promoting the product.
The video, which aimed to advertise the sanitary napkin brand, featured Gill discussing the product in detail.
However, some fans felt that the endorsement was too overt and not in line with their expectations. In conservative societies like Pakistan, where topics related to feminine hygiene are often considered taboo, the public display of such endorsements was seen as inappropriate by many social media users.
They stressed the importance of celebrities being mindful of their audience’s sensitivities, especially when endorsing products related to culturally sensitive topics.
