North Korea has never officially confirmed Kim’s birthdate, typically holding oath ceremonies on his father and grandfather’s birthdays, who were the country’s previous leaders.
According to SAND, a South Korean research institute, Kim Jong Un’s decision to conduct a loyalty oath ceremony on his 40th birthday, marking his 13th year in power, signifies a departure from his predecessors’ approaches, indicating increased political assertiveness.
On January 8, believed to be Kim’s 40th birthday, North Koreans were reportedly asked to take loyalty oaths for the first time since Kim Jong Un assumed power in 2011. SAND released photos of the oath in an elaborate folder. Choi Kyong-hui, SAND’s president, mentioned to Reuters that North Korea might designate Kim’s birthday as an official anniversary as early as next year.
The Kim family dynasty has maintained control since post-World War Two, solidifying their authority through personality cults. This year, North Korea ceased referring to Kim Il Sung’s April 15 birth anniversary as the “Day of the Sun,” signaling a shift in propaganda strategy, noted by analysts like Rachel Minyoung Lee from 38 North.
Kim Jong Un has also showcased his daughter during official visits, aiming to reinforce the family’s legitimacy. Additionally, North Korea released a new song praising Kim Jong Un, emphasizing his leadership qualities.
