Salman Khan faces court summons over jewellery business dispute

Salman Khan and his sister Alvira Khan Agnihotri have been summoned by a Chandigarh court in connection with a legal dispute involving a Being Human jewellery showroom. The case stems from a complaint filed by Chandigarh-based businessman Arun Gupta, who alleged that he suffered significant financial losses after investing in a jewellery franchise associated with the Being Human brand.

According to the complaint, Gupta invested nearly ₹3 crore to establish a Being Human jewellery showroom in Manimajra, Chandigarh, in 2018. He claimed that the agreement with Style and Content Jewellery Private Limited included assurances of business support, promotional assistance, and other commitments necessary for the successful operation of the showroom.

Gupta stated that he fulfilled all the conditions outlined in the agreement and spent approximately ₹1 crore on setting up the outlet. However, he alleged that the promised support from the company never materialized, making it difficult for the business to operate effectively. He further claimed that the lack of assistance led to financial difficulties and eventually affected the showroom’s operations.

The businessman also alleged that the jewellery store ceased operations in February 2020, disrupting the supply of products and causing substantial monetary losses. According to the complaint, the closure left him unable to continue business as planned, resulting in heavy financial damage.

Another key allegation in the complaint relates to the showroom’s inauguration. Gupta claimed that he had been informed Salman Khan would personally inaugurate the outlet, which was expected to attract customers and generate publicity for the business. However, instead of the Bollywood superstar, the event was reportedly attended by Salman Khan’s brother-in-law, Aayush Sharma.

The complaint names Salman Khan, Alvira Khan Agnihotri, and several others associated with Style and Content Jewellery Private Limited. After reviewing the matter, the Chandigarh court issued summons directing the accused to appear before it on October 5 for further proceedings.

Meanwhile, Style and Content Jewellery Private Limited has strongly denied the allegations. The company maintained that Salman Khan had no direct involvement in the agreement signed with the Chandigarh businessman. It clarified that the Being Human brand had been licensed to the company by the Salman Khan Foundation in 2015, giving it the authority to manage and operate the jewellery business independently.

The company further stated that all operational and commercial responsibilities related to the jewellery venture rested solely with Style and Content Jewellery Private Limited, not Salman Khan personally. The case will now proceed before the Chandigarh court, where the parties are expected to present their arguments when the matter comes up for hearing on October 5.