Summary
- Upon her return, she joined the Pakistan School of Fashion Design (PSFD) now known as the Pakistan Institute of Fashion and Design(PIFD).
- In 2016 she became the first Vice Chancellor of Pakistan Institute of Fashion and Design.
- An initiative was taken in 2024 to establish a Pakistan Institute of Fashion and Design Training Centre in Karachi.
Just as packaging plays an important role in the sale of a product, presentation is equally significant in human life.
Professor Hina Tayyaba Khalil was invited to the Gymkhana to deliver a talk on fashion. The event was well attended, with engaging discussions and relevant questions from the audience.
Prof. Hina Khalil graduated from the National College of Arts (NCA) and later went to the Philadelphia University, United States, where she earned a Masters’ degree in Textile Design. Upon her return, she joined the Pakistan School of Fashion Design (PSFD) now known as the Pakistan Institute of Fashion and Design(PIFD). She became the Principal in 2001. In 2011, PIFD became a federally chartered institution and for her contribution to the field of fashion and design education, Prof. Khalil was awarded the prestigious CHEVALIER DE L’ ORDRE DES ARTS ET DES LETTRES by Ministry of Culture and Communication, French Republic. In 2016 she became the first Vice Chancellor of Pakistan Institute of Fashion and Design.
What is fashion? Fashion is creativity, innovation, and power that drives progress. More than just a lifestyle, it reflects societal norms. Fashion Shows are held every year where designer show their latest collections i.e Spring/ Summer and Fall/ Winter.
The global fashion and textile industry employs over three million people and with a global market value of more than $1.8 trillion. Currently, the trend has shifted towards eco-friendly and biodegradable fashion, with new materials and sustainable practices emerging to protect the environment.
The core elements of fashion include, haute couture, prêt-à-porter (ready-to-wear) and Fast Fashion
After World War II, mass fashion emerged. Multiple retail outlets developed as consumer purchasing power had declined. Research, innovation, quality, and collaboration became the four primary pillars of the retail industry.
Pakistan Institute of Fashion Design offers undergraduate, Masters and PhD degrees in Design fields including Fashion, Textiles, Fashion Marketing& Merchandising, Fashion Production and Management. Approximately 80% of its students are female, while 20% are male.
The fashion industry is a labor-intensive sector, employing semi-skilled and skilled workforce.
PIFD is active in community engagement and community-engaging workshops were conducted in inner-city areas for both locals and tourists. An initiative was taken in 2024 to establish a Pakistan Institute of Fashion and Design Training Centre in Karachi. Fashion is an industry with a lot of potential and those in power must cache on this promising venture.
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