Summary
- Titled “Limitless,” the upcoming BÉIS x Rare Beauty collection follows the success of the brands’ first partnership in 2025.
- The official Rare Beauty website has listed the collection as “Coming Soon,” with a launch scheduled for October 12, 2026.
- The BÉIS x Rare Beauty “Limitless” collection is scheduled to launch on October 12, 2026, through the official websites of Rare Beauty and BÉIS.
Selena Gomez and Shay Mitchell are joining forces once again, bringing their beauty and travel brands together for a second collaboration that blends stylish luggage with makeup essentials.
Titled “Limitless,” the upcoming BÉIS x Rare Beauty collection follows the success of the brands’ first partnership in 2025. This time, the collaboration has expanded to include a wider range of travel accessories and an exclusive beauty set.
Gomez, the founder of Rare Beauty, announced the partnership through her verified Instagram account, sparking renewed interest among fans. The official Rare Beauty website has listed the collection as “Coming Soon,” with a launch scheduled for October 12, 2026.
According to BÉIS, the collection will feature travel essentials in a distinctive raspberry shade named Limitless. The lineup includes a Carry-On Roller, Medium Check-In Roller, Large Check-In Roller, Mini Weekender and three cosmetic pouches.
Completing the range is a limited-edition Rare Beauty Limitless Cheek & Lip Set, featuring a new shade of the brand’s popular Soft Pinch Liquid Blush, also named Limitless.
The coordinated collection brings together Gomez’s cosmetics expertise and Mitchell’s travel-focused designs, offering fans accessories and beauty products that share a unified look.
The latest partnership builds on the popularity of the brands’ first collaboration in 2025, which reportedly sold out quickly. The new release features eight products, giving shoppers more options than the original collection.
The collaboration also reflects the growing overlap between beauty and travel, with coordinated cosmetic pouches, luggage and makeup designed to complement one another.
For Gomez and Mitchell, the second team-up extends a partnership between two brands with distinct audiences but a shared interest in combining practicality with personal style.
The BÉIS x Rare Beauty “Limitless” collection is scheduled to launch on October 12, 2026, through the official websites of Rare Beauty and BÉIS.
Fans can follow the brands’ social media accounts for further details about product availability and the launch.
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